Digital Marketing Professional

Commercial aspect of online marketing

Requirements:
  • Znalost anglického jazyka

Who is the course for

Porovnat s ostatními kurzy

In this course you will learn key digital marketing disciplines. From PPC to SEO, Content to Video, Social and Analytics. Perfect for career switchers, business owners and all marketing professionals seeking to boost their skills.

  • Entrepreneurs and small businesses owners.

  • Marketers working in Management and Senior Management.

  • Anyone hoping to implement an up to date digital strategy for their company.

  • Those in traditional marketing careers who are looking to update their skillset.

  • Those who have just graduated and want to hit the ground running and up their skills in digital marketing immediately.

What will you learn

More information
  • Create a cohesive digital marketing strategy for your business
  • Find your audience using the right media and make your followers grow
  • Drive the right traffic to your website through smarter Pay-Per-Click Advertising
  • Discover what works by measuring and optimizing social media campaigns and then discover what works even better

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This course can be customized - either as an individual training 1:1 or for your team. Just leave us your contact and we will contact you with options tailored to your needs.

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Timeline

  • Introduction to Digital Marketing
  • Content Marketing
  • Social Media Marketing
  • Search Engine Optimization (SEO)
  • Paid Search (PPC) Using Google Ads
  • Display and Video Advertising
  • Email Marketing
  • Website Optimization
  • Analytics Using Google Analytics
  • Digital Marketing Strategy
  • Block length 90
  • Teaching hours 30
  • Refreshments No
  • Exam Yes

The DMI PRO course has been designed to help you improve your knowledge of online digital marketing, strategy and measurement.

Prestigious certification included

Digital Marketing Professional

The Digital Marketing Institute is the global certification body for Digital Marketing education and this certification is highly sought after by employers around the world.

The DMI Pro qualification has been credit rated by the Scottish Qualifications Authority.

Certification instructions

Exam format

The Assessment is a three hour exam. These are administered by our testing partner, Pearson Vue, via its global network of test centres.

The exam is split into three sections. Candidates need to achieve a minimum of 60% to pass the exam.

Frequently asked questions

All questions

What is DMI?

The Digital Marketing Institute (DMI) is a global organization specializing in digital marketing education and certification. Its main objective is to provide marketing, digital media and business professionals with quality educational programs that help develop their digital marketing skills and knowledge.

Co je digitální marketing?

Digital marketing is an area of marketing that uses digital channels, platforms and tools to promote products, services or brands using the internet and electronic devices.

This type of marketing encompasses a wide range of activities, including online advertising, social media, email marketing, content marketing, SEO (search engine optimization), PPC (pay per click), affiliate marketing, marketing automation and much more.